Let us dug deep into one of the essential part of retail brand’s Revenue Growth Management(RGM) strategy, which is, impulse purchases. Every brand entails various strategies to lure customers into
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WordPress is a favorite blogging tool of mine and I share tips and tricks for using WordPress here.
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Pepperfry’s Journey: Transforming Homes with Technology and Innovation Pepperfry, a name now synonymous with furniture and home essentials, marks its 11th year in the business. But did you know that
‘Customer’ and its loyalty is the main focus around which retail industry revolves. Ensuring a customer’s happiness and satisfaction ultimately ensures its loyalty towards that particular brand. 88% of consumers
Premium luggage manufacturer named Samsonite has been making waves in the industry. With a remarkable growth of nearly 40% during the first half of 2023, the company is setting its
Reliance Jio, the leading telecommunications company in India, has just made an exciting announcement that is set to shake up the prepaid plan market. For the very first time, they
Recently, technology-oriented business operation and dealing with customers has already changed the idea and aspect of various industries and businesses. The era of ‘tech tipping’ has begun. But, the question
Have you ever wondered why and how a single movie can make the world obsessed with it? Its not just entertaining to watch but the brand ‘Barbie’ itself has a
Opening weaker on Wednesday, the benchmark stock market indices continued their downtrend from the previous trading session. Both the S&P BSE Sensex and NSE Nifty 50 saw extended losses throughout
In this extremely competitive world of retailing, earning profit seems to be a much higher task. With such market fluctuations, unstable consumer preferences, increasing operational costs can always be challenging
Peggy Oliver, inspired by renowned designers like Giorgio Armani and Jans Haminet, has made a grand entrance into the Indian market, focusing on opulent and luxurious glassware. With successful ventures
